About Us

Welcome to Fortune Foods UK, your trusted destination for premium quality rice, oils, and everyday essentials inspired by the rich culinary heritage of India. We bring to the U.K. the flavours, authenticity, and purity that millions of families across the world have enjoyed with Fortune for decades.

As the official distributor of Fortune Foods in the United Kingdom, our mission is simple:
to deliver high-quality ingredients that bring comfort, tradition, and great taste to every home.

Our Story

Fortune Foods is a globally respected brand, known for its commitment to quality, purity, and innovation. From premium basmati rice to wholesome cold-pressed mustard oil and everyday essentials, Fortune has become a household name trusted by families and professional kitchens alike.

Fortune Foods UK was established to bridge the gap between this world-renowned brand and the growing demand for authentic, high-quality South Asian food products in Britain.
With a strong network of retailers, wholesalers, and community partners, we ensure that Fortune products reach stores across the country — fresh, fast, and reliably.

What We Offer

✔ Premium Basmati Rice

From everyday basmati to special biryani and premium aged varieties, our rice is known for its long grains, rich aroma, and superior cooking results.

✔ High-Quality Edible Oils

Including cold-pressed kachi ghani mustard oil and refined sunflower oil — trusted for purity and performance in the kitchen.

✔ Essential Food Staples

We continue to expand our range to bring more of the products customers love and rely on.

 

 

 

Our Commitment

At Fortune Foods UK, we believe great food starts with great ingredients. Our values are grounded in:

  • Quality – Every product meets the highest standards of purity and taste.

  • Integrity – Transparent sourcing, honest pricing, and dependable service.

  • Community – Serving the diverse and vibrant South Asian and wider communities across the U.K.

  • Innovation – Expanding our range to meet modern cooking trends and consumer needs.

Our Vision

To make Fortune the first-choice brand for rice, oils, and essential staples across the U.K. by ensuring quality, consistency, and accessibility — everywhere from independent stores to major retailers.

Join Us on Our Journey

Whether you’re a family cooking traditional meals, a retailer looking for trusted products, or a chef wanting consistency and premium quality, Fortune Foods UK is here to serve you.

Welcome to the home of flavour, tradition, and quality.
Welcome to Fortune Foods UK.